### Renée Lertzman

**Psychological advisor**



 

 

 



To shift today’s economies and societies from ecological transition to ecological transformation, i.e at speed and scale, we need to apply psychology principles and methods. This article outlines a framework for how those leading ecological transformation efforts in an organization or community can apply psychology principles to guide and accelerate innovation for transformation. Guiding principles include attuning, revealing, convening, equipping and sustaining.



 

 

 



 

 

  [  ![](/sites/g/files/dvc2551/files/styles/crop_freeform/public/image/2023/12/The%20Veolia%20Institute%20Review%20n.25%20-%20Innovation%20for%20ecological%20transformation_Page_090.jpg.webp?h=9d11a0c9&itok=fB7sL-Dl)  ](https://www.institut.veolia.org/sites/g/files/dvc2551/files/document/2023/12/16%20-%20Veolia_FACTS_25_2023_GB_Web_R_Lertzman.pdf)  



[Read the artlce](https://www.institut.veolia.org/sites/g/files/dvc2551/files/document/2023/12/16%20-%20Veolia_FACTS_25_2023_GB_Web_R_Lertzman.pdf)



 

 

 



 

 

 

 





[Contents page of this issue](/en/publications/veolia-institute-review-facts-reports/innovation-ecological-transformation)

 



 

 



 

[Download the full pdf of this issue](https://www.institut.veolia.org/sites/g/files/dvc2551/files/document/2023/11/Veolia_FACTS_25_2023_GB_Web_Interactif_V3%20%281%29.pdf)